Modern Management, (UK), Oct 97 (11/5)
Start page: 8 No of pages: 4
Discusses the strains that can emerge down the line when organizations change. Suggests that difficulties can be attenuated by effective internal communication to aid middle management to interpret and promote senior managers’ ideas and support and motivate their teams. Stresses that the role of middle management is to facilitate change and that effective communication can promote the organization’s vision and aid employees’ understanding of how and where they fit in. Describes a communication planning model, emphasizing the role of communication in aiding achievement of an organization’s objectives.
Subject(s): COMMUNICATIONS, ORGANIZATIONAL CHANGE, MANAGING, MANAGERS, MANAGEMENT, TEAMS
Database: TMA: Top Management Abstracts
Indicators: Research Implication- *, Practice Implication- **, Originality- **, Readability- **, Total Number- ******* Reference: 26BE825
Reproduced by permission of Anbar Management Intelligence