J Pendlebury, F Meston and B Grouard
This book describes the dynamics of change, its causes, what’s at stake, and the criteria for success. Then it puts forward a practical method for driving change, whether it be a simple evolution or a major transformation. The authors show how efficient organisations use change to reinforce their position, control their activity and their future and how a large part of the process involves the motivation and development of people.
ISBN 0-471-97930 250pp