David HusseyThis useful and concise book provides essential information for managers and practitioners of strategic management, particularly those requiring a bird’s eye view of the whole subject, who have neither the time nor inclination to read the encyclopaedic tomes currently available. The style is practical, without sacrificing integrity, and references are made to important sources in the literature. The steps and methods outlined in this book will help managers to develop a sound strategy.
ISBN 0471 98718 2. 296pp. Published by Wiley, June 1999 16 pounds 99p.