Rickards T, Moger SAchieves a marriage of theory with practice. Deals with the basic principles that influence team performance, describes the authors’ well-tested method for training teams to become more creative in their behaviours and gives a range of real-life examples of creative dream teams. Offers an approach to boosting creativity that, being based on a model, has structure and coherence, but needs to be read from start to finish, rather than referred to as and when needed. Provides more than the usual ‘100 ways to boost your creativity’ lists that tend to dominate many of the texts in this field.
Publisher: Gower. ISBN: 0566080516. Price: Â£42.00