By Duncan Angwin, Stephen Cummings and Chris Smith.The book is built around micro-cases of real-life problems faced by organisations. These micro-cases help readers to engage with the kinds of situations they will encounter in their working lives while provoking discussions about key theoretical themes. The Strategy Pathfinder brings experienced and potential executives alike an instant guide to the concepts and techniques they need to know.
It includes an innovative introduction to strategy, presents essential pathways through the strategy jungle and encourages readers to form a view themselves, and then test it against the views of others, before offering recommendations about how best to proceed.
Published by Blackwell ISBN: 1405126132. 22.99 pounds.