Edited by Richard Simmons, Martin Powell and Ian Greener
The consumer in public services critiques established assumptions surrounding citizenship and consumption. Drawing on empirical research, it challenges existing stereotypes about the ‘consumer as chooser’ and shows how we must develop a more sophisticated understanding of consumers, examining their place and role as users of public services.
Choice may grab the policy headlines but other essential values are revealed as important throughout the book. One issue concerns the ‘subjects’ of consumerism, or who it is that presents themselves when they come to use public services. Another concerns consumer ‘mechanisms’, or the ways that public services try to relate to these people. Bringing these issues together for the first time, with cutting-edge contributions from a range of leading researchers, the message is that today’s public services must learn to cope with a differentiated public.
Published by The Policy Press. ISBN 9781847421807. £19.99