This practitioner’s guide to strategic thinking by George Tovstiga presents a practitioner focussed approach to strategy. It is increasingly recognised that the ability to adapt classic formulas to changing circumstances and develop fast, sound strategic thinking is what differentiates the successful oraganisation leader.
Developed from experience, this successful text will include an instructor site with PowerPoint slides, extra examples and exercises, and links highlighting changing business practice.
While rigorously founded on current thinking and theoretical concepts in the field of strategic management, it aims to provide the strategy practitioner with a systematic and insight-driven approach to strategic thinking. It also translates the relevance of strategy theory to its application in the practice field and leads the reader through the strategic thinking process, beginning with the formulation of compelling and clearly articulated strategic questions that set the scene for practical issues
The book also provides tools of strategic analysis in combination with informed intuition to understand the strategic landscape.
Published by Wiley. ISBN: 978-1-1185-1925-7 £26.99