Headlines: December 8th, 2016

Research from Matica Technologies AG shows that nearly two-thirds of citizens in four EU countries believe that access to multiple public services through a single smartcard is essential for effective service delivery in their local area.

As well as using the smartcard to validate ID (voted in by 78%), people are most interested in accessing concessions (78%), transport (76%) and health and social services (75%) through the single city smartcard.

The research interviewed consumers in the UK, France, Germany and Spain about their attitude towards public services if they could be accessed through one secure smartcard. Given that the majority consider such developments “essential” in their local area, the study’s findings suggest that there is likely to be a growing demand for cities to use more smartcard programmes to provide better access to public services.

“As city infrastructures evolve, we are committed to developing our market intelligence, engineering and technology to retain our position as the world’s leading provider of secure smartcards. This research provides considerable insights,” said Sandro Camilleri, CEO, Matica Technologies AG.

The study indicates that there is significant public interest in using one smartcard per citizen to better access a number of public services. In turn, this suggests that a city that creates a way of offering these services through a digitally connected world will garner popularity from its residents. This constitutes an ideal, yet practical, way to ascertain ‘smart city’ status.

In addition to customer benefits smart cards have a value for the provider. Councils can improve services and reduce delivery costs through unprecedented market insights collected from smartcards. By adopting a ‘big data’ approach insights can be gained into people’s habits and the risk of restricting data use to silos can be limited.